Y E S O L is a Blend of Wellness, Mindfulness, and Beauty.

Beyond seasons and places...

The classic and timeless beauty bags are here to make you happy 🤍🖤

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Dear my bliss,

Hi, I am Yesol. I am Korean but moved to Europe in July 2021 to pursue my master's degree in International Relations. However, my passion for fashion remained strong. I decided to channel my creativity into the fashion industry while staying true to my commitment to empowering girls and women. This brand embodies a unique blend of fashion and a touch of politics, as I am dedicated not only to creating beautiful things but also to making the world a better place.

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From a student to a brand founder in Europe